Thursday, August 27, 2009

Upcoming national commercial

Gonzalo Accame has spent the past few days (with one small break to shoot for CNBC) working on three commercials for the Knights of Columbus that will air during NBC's opening week NFL games on September 10 & 13.
Visual Edge was given the assignment just this past Friday, August 21 -- the spots were submitted for final approval just a couple of hours ago. Gonzo was working with the team at Lumen Catechetical Consultant comprised of John Capobianco, John Landers and Mary Beth Newkumet on creating the spots. Gonzo shot all the original footage with Captain Fuentes on the Panasonic HDX900 and the spots have been edited at our facility in Kensington, MD on Final Cut Pro by Ines Perez and Gonzo.
The ads are meant to evoke a response from the viewers, inspiring them to become involved, or have a greater participation, in charitable service. Featured in the ads are retired New York Fire Department Captain and current Knight of Columbus Al Fuentes -- Captain Fuentes was one of the NYFD responders on September 11, 2001 and was buried in the collapse of the World Trade Center's North Tower. He was rescued from the rubble two hours later and spent weeks in a coma, recovering from numerous near fatal injuries.

Friday, August 7, 2009

HPX2000 and the Letus DoF System

Panasonic HPX2000 with the Letus Ultimate and 2/3" B4 Comact Relay Lens from Chris Cardno on Vimeo.

Here's a link for those of you with mobile devices to watch the above footage.

This is a short film to show the image difference between when using a depth of field system with a 2/3" HD camera. The footage above was shot with a Panasonic HPX2000 P2 camcorder in DVCProHD record mode and shooting at 720/24p. We used the Letus Ultimate and B4 compact relay lens with our Nikon prime lenses and we're comparing that to a Fujinon 16x6.3 HD ENG lens.

No scene files were loaded into the HPX2000 and no color correction has been done. This is the raw footage from the camera transferred to Final Cut Pro, edited and output to a H.264 Quicktime file which was then uploaded and encoded on Vimeo -- to see the file in HD please click on the link in the video window.

For more information please go to www.visualedge.tv.